Singing for the old, donating blood, painting hoardings green – is this CSR?
Corporate social responsibility (CSR) was an alien term for the majority of Indian businesses until a few years back. The ‘term’ became a ‘concept’ over time, yet has remained more alien than not. There are as many interpretations as there are talking and decision-making heads”for some it is philanthropy, for some it is an obligation,…
